Disney Showcases Marvel-ous Disney+ Offering at In-Person Upfront

In its first in-person upfront week presentation since 2019, Disney wanted marketers to marvel. On Tuesday afternoon, the House of Mouse presented the breadth and depth of its portfolio at Basketball City, an expansive space on New York's Pier 36, giving special attention to Disney+--which will be rolling out an ad-supported tier later this year--and...

Disney Showcases Marvel-ous Disney+ Offering at In-Person Upfront
In its first in-person upfront week presentation since 2019, Disney wanted marketers to marvel. On Tuesday afternoon, the House of Mouse presented the breadth and depth of its portfolio at Basketball City, an expansive space on New York's Pier 36, giving special attention to Disney+--which will be rolling out an ad-supported tier later this year--and...